Электронный ресурс (аналит. описание)

Chaikovska, Maryna P.
The role of the pop-cultural phenomenon in the management of the reflexive tools of modern influencer marketing strategies in the context of digitalization [Электронный ресурс] / M. P. Chaikovska, O. О. Shkeda // Innovation economic development: institutional and organizational dimension : Intern. collective monograph / V. Khrapkina [et al.]; ed. in chief. A. Levitskaia; Comrat State Univ. [et al.]. – Електрон. кн. – Comrat : A&V Poligraf, 2021. – С. 156-176.